Area of application
Contarini operates in an highly dynamic context in which services are levers for competitive advantage. In order to better understand the needs and the desires of its customers, the company started a process of analysis and development of new services. The company got the conclusion that providing customers with a new service for configuring their desired product would have been a great opportunity for the business.
”Our servitization strategy allowed us to reduce time to respond to customer’s requests by 80%. Today, we are able to provide quotation of their customized product and related drawings in 24 hours.Andrea MascellaniResponsabile Ufficio Tecnico
Founded in 1958, the company CONTARINI LEOPOLDO SRL is specialized in the manufacturing and in the sale of hydraulic cylinders and components. Furthermore, CONTARINI is a reliable partner for all the hydraulic parts within the hydraulic system.
CONTARINI combines its industrial size with an artisan accuracy, assuring a remarkable quality. Thanks to its staff, always up to date with a constant training, the company can supply solutions for hydraulic systems.
CONTARINI was the first company in the market to supply a series of cylinder components to assemble welded cylinders. At the present time, it is the only company to have standardized a complete series in both millimeters and inches.
Challenges dealt with RuleDesigner
Realize a value-added service while reducing product life-cycle lead times and optimizing costs.
- Develop the new service for managing and automating the presales workflow, spanning from the identification of the customer’s desired product to the order placement.
- Integrate the new service into the product development process and support interdepartmental collaboration
- By providing the new service, actively involve each individual customer in the configuration process of their customized products.
”RuleDesigner was chosen for its feature of collaborative and process automation platform that integrates the PDM management with the product configurator.
Peculiarities of the project
By using RuleDesigner Configurator, Contarini Leopoldo srl was able to realize and make available on the corporate web site a process for configuring hydraulic cylinders and components manufactured by the company itself.
Different groups of users, customers have been configured, including customers, salesmen and internal technical staff. Access to the configuration environment is restricted to these users which are authorized to interact and consult information on the basis of their account permissions.
The customer is driven all along the configuration of the desired product. From the configurations run on the web, the system, retrieving information from the corporate knowledge base and driving solid edge, automatically generate both the CAD model and offer document. The sales offer is issued on the corporate institutional paper and includes detailed information, explanatory images and quotation.
Configurations are notified to the appointed internal references and submitted to the expected approval workflow. Specifically, sales manager have the access to product configurations directly from the customer file within the CRM system, in order to verify, control and, eventually, edit configurations.
The technical office benefits from the configuration process to perform design automation tasks, generate drafts, classify PDM part-numbers, BOM, define processing details and final costs.
At the end of the internal approval workflow, the system sends the final offer to the customer enclosing the technical draft of the configured product both in pdf and 3D step format.
Some figures of results obtained
Improvement of time for issuing offers
Lead time from the Offer Request to Quotation
Improvement of product cycles time
Lead time from the Offer Request to the delivery to customers.